Getting Started with M360 SMS Blast

Overview

M360 SMS Blast enables you to send targeted, high-impact text campaigns directly from the platform. (SMS Marketing & Text Message Marketing to Drive ROI | Twilio)

Prerequisites

1. Valid SMS-enabled number provisioned in your M360 account. (Set up SMS messaging in HubSpot)

2. Appropriate user permissions (Admin or Marketing role). (Send automated SMS messages using workflows)

3. Contact list in CSV or CRM integration ready for import. (Why You Still Need SMS Marketing & How to Get Started [+Data])

Step-by-Step Configuration

1. Navigate to SMS Settings: In the M360 dashboard, click Settings > SMS & MMS. (Set up SMS messaging in HubSpot)

2. Register Your Business: Provide your company name, address, and intended use case (promotions, alerts). (Set up SMS messaging in HubSpot)

3. Acquire or Link a Number:

   • Click Get Number, choose an area code, and generate your SMS-enabled number. (Set up SMS messaging in HubSpot)

   • Alternatively, link an existing short code or toll-free number. (Set up SMS messaging in HubSpot)

4. Set Up Branded Links (optional but recommended): Configure branded link domains to improve deliverability and build trust. (Create and send SMS messages in HubSpot)

Sending Your First Campaign

1. Create a New SMS Blast: Go to Marketing > SMS Campaigns and click New Campaign. (Send automated SMS messages using workflows)

2. Select Recipients: Upload your CSV or choose a saved segment. (Why You Still Need SMS Marketing & How to Get Started [+Data])

3. Compose Message:

   • Keep it concise (<= 160 characters). (A Guide to SMS Marketing Best-Practices | MarketingProfs)

   • Include a clear call-to-action and opt-out instruction (Reply STOP to unsubscribe). (Guide to U.S. SMS Compliance - Call & Text Marketing | Twilio)

4. Schedule or Send Immediately: Choose a send date/time or send in real time. (Holiday SMS marketing best practices for 2024 and beyond - Twilio)

5. Review and Launch: Confirm message content, send volume, and click Launch Campaign. (8 Steps to Building a Successful SMS Marketing Program | Twilio)